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Media Kit

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Media Contact

Kristin Rust
krust@alterramtnco.com
303-801-7271

General Inquiries
303-749-8200

press release October 21, 2021

ALTERRA MOUNTAIN COMPANY & DAKINE UNVEIL EXCLUSIVE IKON PASS COLLECTION

Further expanding their four-year partnership, Alterra Mountain Company and Dakine are launching an exclusive, limited Ikon Pass collection.

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press release September 14, 2021

ALTERRA MOUNTAIN COMPANY AND SHARE WINTER FOUNDATION JOIN FORCES

Alterra Mountain Company commits to creating a more diverse and inclusive winter sports community and has joined forces with Share Winter Foundation to support their mission to improve the lives, health, and fitness of youth through winter sports.

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press release September 13, 2021

Palisades Tahoe Chosen as New Name for Legendary California Ski Resort

Today, Palisades Tahoe introduced its new name and logo that honor the resort’s history as a land of legends—home to freeskiing pioneers, Winter Olympians and cultural icons across more than seven decades of ski history.

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press release August 10, 2021

ALTERRA MOUNTAIN COMPANY NAMES NEW PRESIDENT & COO OF SQUAW VALLEY ALPINE MEADOWS

Alterra Mountain Company announced today that Dee Byrne has been named President & COO of Squaw Valley Alpine Meadows (SVAM) based in Olympic Valley, California, effective immediately.

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press release June 11, 2021

ALTERRA MOUNTAIN COMPANY NAMES NEW PRESIDENT & COO OF MAMMOTH MOUNTAIN & JUNE MOUNTAIN

Alterra Mountain Company announced today that Ron Cohen, current President and Chief Operating Officer of Squaw Valley Alpine Meadows, will return to Mammoth Mountain and June Mountain as the destinations' new President and Chief Operating Officer, effective immediately.

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press release June 10, 2021

FOUR LARGEST SKI INDUSTRY LEADERS ANNOUNCE JOINT COMMITMENT TO FIGHT CLIMATE CHANGE

Alterra Mountain Company, Boyne Resort, POWDR and Vail Resorts announce the Climate Collaborative Charter, the ski industry's first unified effort to combat climate change with shared commitments around sustainability and advocacy.

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press release June 4, 2021

IKON PASS WINS FIRST GOLD TELLY AWARD WITH “DO WINTER” VIDEO CAMPAIGN

Alterra Mountain Company was awarded a 2021 Gold Telly Award in the Online Commercials - Campaign category for its “Do Winter” Ikon Pass video series produced by Stept Studios.

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press release June 3, 2021

ALTERRA MOUNTAIN COMPANY NAMES NEW PRESIDENT AND COO OF CMH HELI-SKIING

Alterra Mountain Company announced today that Rob Rohn has been named President & COO of CMH Heli-Skiing & Summer Adventures based in Banff, Alberta, Canada, effective immediately.

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press release June 1, 2021

ALTERRA MOUNTAIN COMPANY NAMES JARED SMITH AS PRESIDENT

Alterra Mountain Company announced today that Jared Smith has been selected as President of the mountain destination company, effective June 7, 2021.

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press release May 20, 2021

ALTERRA MOUNTAIN COMPANY NAMES NEW PRESIDENT & COO OF SOLITUDE MOUNTAIN RESORT IN UTAH

Alterra Mountain Company announced today that Amber Broadaway has been selected as President & Chief Operating Officer of Solitude Mountain Resort in Utah.

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