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Media Kit

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Media Contact

Kristin Rust
krust@alterramtnco.com
303-801-7271

General Inquiries
303-749-8200

press release January 30, 2019

ALTERRA MOUNTAIN COMPANY AND THE NORTH FACE ANNOUNCE 5-YEAR ALLIANCE

Alterra Mountain Company and The North Face have signed a 5-year retail, uniform and sponsorship agreement, making The North Face the official winter uniform outerwear partner of select Alterra Mountain Company destinations.

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press release January 29, 2019

ALTERRA MOUNTAIN COMPANY ANNOUNCES 4-YEAR SPONSORSHIP WITH SMARTWOOL

Alterra Mountain Company and Smartwool are on a mission to keep guests warm throughout the winter season so they can have their best day on the mountain. Smartwool has been named the official Merino wool base layer, underwear, and sock of all 14 Alterra Mountain Company destinations throughout North America

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press release December 4, 2018

Alterra Mountain Company Announces Gondola Replacement at Steamboat, Colorado

Alterra Mountain Company has announced a $15 million replacement project of Steamboat Ski Resort’s existing gondola with a new eight-person gondola for the 2019/2020 winter season, helping to enhance the guest experience at the Colorado destination.

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press release November 26, 2018

ALTERRA MOUNTAIN COMPANY NAMES NEW PRESIDENT & COO OF SNOWSHOE MOUNTAIN RESORT

Snowshoe and Alterra Mountain Company announced today that Patti Duncan has been selected as President and Chief Operating Officer of Snowshoe Mountain Resort in West Virginia.

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press release November 14, 2018

IKON PASS ADDS NEW ZEALAND'S CORONET PEAK, THE REMARKABLES AND MT HUTT

Ikon Pass, the new standard in season passes, announces Coronet Peak, The Remarkables, and Mt Hutt on New Zealand’s South Island as its newest partners, now offering access to nearly 82,000 acres at 38 premier mountain destinations across the planet.

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press release November 5, 2018

IKON PASS ANNOUNCES PARTNERSHIP WITH CHILE’S PREMIER SKI DESTINATION, VALLE NEVADO

Ikon Pass, the new standard in season passes, announces Valle Nevado in Chile as its newest partner, now offering access to nearly 77,000 acres at 37 premier mountain destinations across the planet.

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press release October 17, 2018

Alterra Mtn Co appoints Adam Knox as SVP of Strategy and Corporate Development

KSL Capital Partners' Investment Professional Joins Alterra Mountain Company

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press release October 4, 2018

Alterra Mountain Co announces GoPro as the official camera of its mountain destinations

As the winter season approaches, Alterra Mountain Company and GoPro are joining forces to ensure memories made on and off the mountain can be easily captured and shared.

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press release October 1, 2018

Alterra Mountain Company Closes on Crystal Mountain Resort in Washington

Expanding Regional Access to the Company’s Family of Destinations

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press release September 19, 2018

Ikon Pass will increase in price on October 10, 2018

The Ikon Pass, now offering skiers and riders access to 36 destinations across three continents, will see a price increase of $50 on October 10, 2018.

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